01
Discovery call
2-hour stakeholder call covering goals, current state, competitors, constraints. Sets scope for the analysis.
Week 1, day 1
02
Deep audit + research
Technical audit, content gap analysis, competitive analysis, GBP review, citation audit, keyword research.
Weeks 1-2
03
Roadmap + handoff
Deliver 40+ page strategic document, 90-day roadmap, implementation specs. Stakeholder presentation + team handoff.
Week 3
04
Day 45 follow-up
30-minute call to review progress, adjust priorities, unblock any implementation issues.
Day 45 post-handoff