Positive · 5-star, generic
Customer left a positive review without specifics.
Thank you, [CUSTOMER]! We're thrilled you had a great experience with [SERVICE]. Your support means everything to our team.
Review Response Templates .
A working library of templates across positive, neutral, negative, and industry-specific scenarios — including HIPAA-aware variants for medical and dental practices. Search, filter, copy.
The template library .
Showing 5 of 5 templates
Positive · 5-star with specifics
Customer praised a specific team member or detail.
[CUSTOMER], thank you for the kind words about [TEAM_MEMBER] and the [SERVICE_DETAIL]. I'll make sure [TEAM_MEMBER] sees this — it absolutely made our day.
Neutral · 3-star with service gap
Customer expressed mixed feelings with constructive feedback.
[CUSTOMER], thank you for the honest feedback on [ISSUE]. You're right that [ACKNOWLEDGMENT]. We're updating our process for [FIX] starting next week — I'd love the chance to earn the other two stars.
Negative · verified customer complaint
Legitimate unhappy customer. Respond with ownership.
[CUSTOMER], I'm sorry we fell short. [ACKNOWLEDGE_SPECIFIC_ISSUE]. I'd like to make this right — please email me directly at [EMAIL] with your invoice number and we'll resolve it within [TIMEFRAME].
HIPAA-aware · medical practice
Medical / dental practice. Never acknowledge specifics.
Thank you for taking the time to share feedback. We take all patient concerns seriously. Due to HIPAA, we can't discuss any aspect of care in this public forum — please call our office at [PHONE] so we can address this directly.
No templates match this filter combination.
Three rules .
Respond within 48 hours
Google weights response velocity in local signals. For negative reviews, same-day is ideal. Templates let you do this without sacrificing thoughtfulness.
Never argue publicly
Even when the customer is wrong. Every response is a letter to your next prospect, not the reviewer. Acknowledge, offer to take it offline, move on.
Customize every template
The [PLACEHOLDERS] exist because AI-feeling canned responses are worse than no response. Thirty seconds of personalization makes a bigger difference than the template choice.
Start here
Templates solve the words. Workflow solves the rest .
If you need help setting up review velocity, automated requests, response SLAs, and platform priority, that's in the audit or the Local SEO Management retainer.